Billboard advertising can be bold and impactful, but getting started often feels overwhelming, from identifying the right locations to aligning with your campaign goals.
That’s where Bilo comes in.
Designed to simplify outdoor advertising, Bilo takes the guesswork out, helping you secure strategic billboard placements effortlessly.
Set your goals, locations, and budget, and Bilo will deliver a customized package that works for you.
This will make billboard campaigns smarter, faster, and hassle-free.
Why Billboards Still Matter
Billboards are bold and unmissable, and they make your brand visible in high-traffic areas. Nearly 70% of people notice them, with 40% taking action. And with the global OOH market projected to hit $71.19B by 2029, their relevance is undeniable. Digital screens, offering dynamic and data-driven options, further cement billboards as a powerful advertising choice.
The Coffee That Changed Everything
Bilo’s story doesn’t start in a boardroom; it starts in the DMs. Neahme Jbaily and Joe Rizkallah, Bilo’s co-founders, first connected on LinkedIn. One coffee meetup later, they realized the billboard industry needed a serious shake-up.
That same day, the concept for Bilo was born: an AI-powered tool that could recommend optimal billboard placements based on budget, location, visibility, and campaign goals. The next day, the website was live. A few days later, there was a waitlist. Many people were ready to ditch the old-school way.
The Problem With Traditional Billboard Advertising
Putting an ad on a billboard isn’t as easy as it seems. You have to find the right location, arrange schedules, and calculate the cost. This process often involves back-and-forth calls and emails, which can take up a lot of time and energy.
For businesses, this process can feel like a drain, making it hard to focus on the bigger picture of the campaign.
Bilo’s Solution
Bilo eliminates this hassle. It helps your brand precisely choose the ideal billboard locations based on real-time data and audience targeting. Instead of waiting weeks, you can go from idea to campaign execution in one meeting with Bilo.
How Bilo Works
Bilo’s simple and intuitive process ensures your campaign runs effectively, saving time and effort.
- Define Your Campaign Goals: Share your target audience, preferred areas, and budget so that Bilo can capture all the details and match your needs.
- AI-Powered Insights: Bilo analyzes your input and real-time availability to find the most strategic spots to maximize impact.
- Smart Suggestions: You get a package with the best recommendations based on visibility, timing, and goals.
- Launch with Ease: Approve the package, and your campaign goes live. That’s it.
The process is fast and transparent, and best of all, it saves you from having to call six different suppliers just to find out that the billboard you wanted is already booked.
One of our recent favorites is The Wolf of Bey’s billboard campaign. Jad Al Fakhani came to Bilo with a goal, a budget, and a desire to make a splash in Beirut. His campaign went live this month, with visible and unmissable billboard placements. It is strategic, smart, 100% within budget, and aligned with his goal—the Bilo way.
Bilo’s Journey at BDD & AUB iPark
Every startup needs the right ecosystem. For Bilo, that ecosystem is the Beirut Digital District (BDD), specifically the AUB Innovation Park.
BDD and the AUB Innovation Park have provided Bilo invaluable support, from resources to networking opportunities. This strong foundation has allowed Bilo to fine-tune its technology and take on notable billboard projects in Lebanon and beyond.
Surrounded by fellow founders, tech minds, and future-shapers, Bilo thrives in a space filled with ideas, opportunities, and potential partnerships. From casual connections to full-blown collaborations, being in iPark at BDD has fueled the journey from concept to execution.
What’s Bilo’s Future Vision?
For Bilo, this is just the beginning.
The company’s mission is to revolutionize outdoor advertising across Lebanon, the Middle East, and the entire world, making it smarter, simpler, and more efficient by leveraging AI alongside the trusted power of billboards.
With Bilo, outdoor advertising is no longer a hassle; it becomes a brand’s next big power move. After all, the brands of tomorrow deserve tools built for tomorrow, not processes stuck in the past.
